Not all elastin is made equal. As we age, we lose and damage elastin, an essential protein responsible for skin’s elasticity and ability to keep its bounce. The natural depletion of elastin is accelerated by sun exposure, resulting in the appearance of sagging, laxity, and crepiness as well as the loss of firmness in the skin.

Over time, the body loses its ability to make elastin, and products that simply add topical elastin to the skin aren’t enough to overcome this loss. Elastin must go through the three crucial stages of Create, Convert, and Organise in order to benefit skin.

1. Create – new elastin is formed
2. Convert – newly created elastin is assembled
3. Organise – newly assembled elastin is organised in the optimal orientation

This incredible serum Also uses the patented Bi-Mineral Contour Complex™ which helps support skin elasticity so it can bounce back from the signs of ageing, resulting in firmer-looking, more resilient skin.

This anti-ageing serum is lightweight and provides a soft application, improving the appearance of crepey skin.

The results speak for themselves! In a clinical study, this anti-ageing product left participants feeling like this:

• 100% of participants reported their face looks firmer

• 97% of participants noticed their skin feels more elastic and resilient

After cleansing and drying the skin, apply 2-3 pumps onto the face, neck and decolletage. Repeat morning and night.